If you are in the auto insurance business either as an agent or as a broker, you probably know already that generating good leads for sales are the toughest, but also the most important part of your job. They are literally the bread and butter of your business. It would be fantastic if potential customers just picked up the phone & gave you a call, but in reality, with so much competition out there, these calls don’t happen that often unless you have a comfortable marketing budget to put ads in the yellow pages or in magazines & newspapers. So for now you are probably stuck chasing good auto insurance leads.
If you are like many other brokers, you have probably thought about or used companies online to purchase auto insurance leads. This can be a very good & cheap method of getting leads that convert. What normally proceeds before you buy the leads are that the online website or company draws internet users to their site using a network of highly optimized websites, that perform very well with the major search engines such as yahoo and Google. Then when they get to one of these sites they are encouraged to get a free quote. This is where you come in. Once the visitor fills out an auto insurance quote they take care of the rest, meaning they do quality control on the lead & then send the lead to you.Article Source: http://EzineArticles.com/2294842
