When researching a company on the web, students & all job seekers alike, go the typical route & research basic things like the revenue of the company, the firm’s website & possibly a quick glance at their competition. It’s almost as if, before an interview or job acceptance it’s, “Go directly to Hoovers, do not pass go & , subsequently do not collect all the available research.” Hoovers only tells so much.If you want the full picture of the company (the unadulterated version), its competitors, its marketing advantage, marketing plans & just about anything else, you can implement online marketing & social media knowledge into your current bag of tricks in order to properly carry out analysis regarding your potential employer.Online Directories, “List of” Trick & Backlink Research:Is your company known amongst the web community?
Has anyone noticed the firm & given it recognition? Analyzing links to the site can tell the job seeker a lot about a company’s reputation. That is, unless it is a complete start-up.Trick #1 Industry Specific Directory Inclusions.Google the industry your firm is in with the word “directory” attached at the end. Therefore, if the company was in Seattle & was in the healthcare vertical, you may search something such as the following: “healthcare vendors Seattle.” A whole slew of websites dedicated to simply listing these organizations should pop up.Is your potential employer listed? If so, how frequently? This will also give you better insight as to who the firm’s main competitors are. You’ll be surprised at the companies that surface.There are also some specific web directories that, if the firm is included, can allow you as the job seeker to infer many things.Article Source: http://EzineArticles.com/4957492
